who says you can’t have it all?

Developed by dentists and loved by nature, our Humble toothpaste is carefully formulated to prevent cavities and actively protect against caries and plaque.

This is basic toothpaste.
It does what it’s meant to – clean your teeth, properly. No triple action, no diamond crystals and no gimmicks. A basic toothpaste that make your mouth clean, and make you feel good.

With 1450 ppm fluoride, it helps prevent cavities, strengthen enamel, and keep your breath fresh. Made with 99.4% natural ingredients and COSMOS-certified, it’s free from SLS and artificial sweeteners. Packaged in a fully recyclable aluminum tube, it keeps your routine simple, effective, and refreshingly minty. Always vegan, PFAS-free, and crafted with care for people and planet.

✔️ Free from SLS & Parabens
✔️ Vegan
✔️ Cruelty-free
✔️ Dentist-approved